SURFSAND RESORT
For nearly five decades, Surfsand Resort has been part of the Cannon Beach experience, offering families a place to gather, play, and unwind by the Pacific. We were brought on to lead a full rebrand—refining the logo, typography, and visual system to reflect the resort’s warmth, history, and connection to the coast. The new identity honors Surfsand’s legacy while positioning it for the next generation of guests.
CD/ACD: Max Erdenberger / Megan McGinley AD/D: Afton Hakes / Jeff Hale
surfsand logos
letterhead suite
letterhead/postcards
door hanger